Experience next-level home entertainment with the LG UHD 4K Smart TV, 43-inch, model UR78 (43UR78006LL), 2023 edition, featuring the innovative Magic Remote. This television blends advanced picture quality and AI-powered smart
features, delivering a cinematic visual experience right in your living room.
The LG UR78 TV boasts a brilliant LED panel with 4K UHD resolution (3840 x 2160), ensuring lifelike images with vibrant colors and fine details. Powered by the α5 AI Processor Gen6, it uses AI 4K upscaling to upgrade any content to near-4K quality, resulting in exceptional clarity in every frame.
Running on LG’s webOS 23 smart platform, this TV offers quick access to top streaming apps like Netflix, YouTube, and Prime Video, as well as internet browsing and easy content sharing from your smart devices. The included Magic Remote allows for seamless navigation and voice search, giving you intuitive control with just a click or a voice command.
Enjoy a true cinematic experience with support for HDR10 and HLG, which enhance contrast and bring out details in both dark and bright scenes. The built-in AI Sound system adapts audio automatically to suit the genre, whether you’re watching an action movie or listening to calming music, providing rich and clear sound.
For gamers, the LG UR78 delivers unlimited gameplay with support for HGiG and ALLM, plus HDMI 2.0 eARC and Game Optimizer for fast response and smooth graphics. The 43-inch screen size is ideal for medium-sized living rooms, bedrooms, home offices, or spacious kitchens.
Technical
Specifications
- Brand: LG
- Model: UR78 (43UR78006LL)
- Origin: South Korea
- Screen Type: LED, 4K UHD resolution
- Refresh Rate: 50Hz
- Annual Power Consumption: Approx. 60 kWh
- Dimensions with stand: 96.3 x 62.3 x 20.5 cm
- Dimensions without stand: 96.3 x 56.3 x 8.5 cm
- Wall Mount Support: VESA 200 x 200 mm
- Power: 100-240V, 50/60Hz
Features and
Benefits
- Stunning 4K picture quality with vivid color reproduction
- Easy-to-use smart system and Magic Remote for effortless control
- Enhanced audio quality with AI Sound technology
- Advanced gaming support for the latest consoles and titles
- Sleek, modern design to complement any interior
Care Instructions
To maintain your LG TV’s premium quality, clean the screen regularly with a soft, dry cloth and avoid harsh cleaning agents. Place the TV on a stable surface away from heat and moisture. For wall mounting, use a compatible VESA bracket (200 x 200 mm) and ensure secure installation.
Elevate your viewing and gaming sessions with the LG UHD 4K Smart TV — the perfect choice for modern homes seeking innovation, style, and immersive entertainment.